Highlights of the 12-Hour Banega Swachh India CleanathonThe #Cleanathon witnessed people and organisations pledge their time to the cause of #SwachhIndia. Celebs like Amitabh Bachchan, Jaya Bachchan, Parineeti Chopra, Dia Mirza, Sanjeev Kapoor, and Prasoon Joshi also came together to voice their opinions on the importance of cleanliness. From Amitabh Bachchan's 'ultimate' selfie to Ustad Amjad Ali Khan's enthralling performance to get people to embrace hygienic habits, here are some of the highlights of the 12-Hour Banega Swachh India Cleanathon, which aims to get people to pledge their time to join the clean-up drives across India, through the year.
"We can't change anything with policy", said Jaggi Vasudev, Founder, Isha Foundation, adding that campaigns only ring a bell with people if it touches them emotionally. "Prime Minister Narendra Modi's Swachh Bharat Abhiyan is one of those campaigns that strikes a chord with people; it touches their pride. This is how mass movement are born", Vasudev added.
Ustad Amjad Ali Khan and his sons Amaan and Ayaan lent their support to the Swachh India campaign. The Sarod Maestro said that what we are doing today should have started 50 years ago. Amaan Khan added that where there is a cleanliness, God will reside there. Their enthralling performance at the Cleanathon was an attempt to get people to embrace hygienic habits.
Young India also showed the way and came out in full force to support the Banega Swachh India campaign. Sriram School of Gurgaon pledged 5,000 hours a year to make India clean. Pledge your time to join the clean India movement.
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