The campaign in its 2nd year focused on devising & implementing ‘behavior change communication models’. For this Banega Swachh India team created a 45-lesson hygiene curriculum & teacher-training module that was distributed in some 10,000 schools across the country. ...
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Season 2 Videos
Season 2 Videos
The #Cleanathon witnessed people and organisations pledge their time to the cause of #SwachhIndia. Celebs like Amitabh Bachchan, Jaya Bachchan, Parineeti Chopra, Dia Mirza, Sanjeev Kapoor, and Prasoon Joshi also came together to voice their opinions on the importance of cleanliness. ...
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To kick start the launch of the second season, Amitabh Bachchan and few other well-known celebs spent their time with some school children and took a sanitation class, 'Swachhta Ki Pathshala' with them. ...
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