Davos Spotlight: Dettol’s Hygiene Loyalty Card

At Davos, big ideas dominate - but India's stealing the show with something small: our kids! And that is - Dettol Hygiene Loyalty Card - India's first child-centric hygiene card that turns healthy habits into fun, reward-based adventures! Features? Scan QR on card to access child-safe app (ages 6-14); Kids earn Swasth coins, badges & rewards for hygiene tasks; Gamified learning with leaderboards; Bilingual (English/Hindi) with real-time tracking & analytics and much more