Preparations Underway For The Launch Of India’s First Music Album On Hygiene

With an aim to reach out to children in Rajasthan and across the country with music and connect them with hygiene and education in a fun way, Dettol Banega Swasth India has collaborated with Rais Khan Project.

Rais Khan project has composed five folk songs as part of India's first music album on hygiene which will be launched shortly, ahead of Rajasthan Day on March 30. Rehearsals are underway in full swing for the launch of the album.

Ravi Bhatnagar, Director - External Affairs and Partnerships SOA, Reckitt and Ustad Rais Khan, Professional Percussionist and Folk Musician, Rajasthan, pose ahead of the launch of the music album.

Folk Music has always been known to be one of the best tools to build awareness. Rajasthani folk music is one such form that has captured the hearts of millions across the globe. It is expected that children will easily grasp the songs and imbibe the message of these songs in their daily lives to achieve the ultimate goal of 'Swasth India'.

Behind the scenes: Members of Rajesh Bhatt and Tej Pal Party puppet group prepare for their performance at the launch of India's first music album on hygiene. Through puppetry, they will give the message of hygiene and sanitation.

The melodious and foot tapping folk songs aim to spread the message of hygiene and health in an innovative and fun way. The lyrics of the song have been carefully articulated from the Dettol School Hygiene Curriculum. Each song while being melodious also sends out a strong message to follow best hygiene practices.