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Amitabh Bachchan Lauds NDTV's Swachh India Initiative At #SwachhataHiSeva Launch

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At the launch of Swachhata Hi Seva by Prime Minister Narendra Modi on September 15, actor Amitabh Bachchan praised the NDTV-Dettol Banega Swachh India campaign for spreading the message of cleanliness around the country. The actor said that the Swachh India initiative helped in highlighting the cause at a national level, with Chief Ministers of states being a part of the telethon to discuss cleanliness initiatives. Mr Bachchan also mentioned how the launch of the Swachh Express in the first year of the campaign covered 400 villages to spread awareness about the importance of sanitation, followed by the introduction of Swachhta ki Pathshala where school students were taught about hygiene. Mr Bachchan also talked about the #Mere10Guz initiative as part of the Cleanathon, which promoted the concept of how if each individual ensured that 10 yards of their surroundings is clean then India could become clean.

1 Comment

  1. Radha Lachhiramani

    Wow when Respected Mr Modi and Mr Bachchan can make so much efforts to help , i can only wish to see the results as soon as possible. Its an honour i dont know if people is rural India truly understand the value of this .

    We are regarded as a dirty country around the world, feel very sad to hear this, i am myself brought up in UAE last 30 years but i can only hope to see clean and green India to be able to come back and live with good air around . Morally as a doctor , i would also take opportunity to request , plead people of India to make this as a mass movement, and for govt to please impose fines strictly on people who litter. This is the only way , i wish Modi govt becomes a kingdom for few years to stop some people in india from stopping the progress of counrty .

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