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Season 1 Impact

To Make India ‘Swachh,’ Bharti Foundation Donated Rs. 100 Crore

Vijay Chadda, CEO of Bharti Foundation in 2014 during the Banega Swachh India 12-hour cleanathon committed Rs. 100 crores to build toilets in India.

To Make India ‘Swachh,’ Bharti Foundation Donated Rs. 100 Crore

In India, more than 600 million people defecate in the open and over 3 lakh children, under the age of five, die due to diarrhoea and water borne diseases.

[highlight] Vijay Chadda, CEO of Bharti Foundation in 2014 during the Banega Swachh India 12-hour cleanathon committed Rs. 100 crores to build toilets in India.[/highlight]

The company was established in 2000 with a vision to help underprivileged children and young people of the country realize their potential.

Speaking to NDTV, Vijay Chadda added, “It’s not about making statement; it’s about getting things done on ground. I am happy ‘Swachh India’ as a movement is gaining popularity now, people have actually started coming together to make this initiative a success.”

Bharti Foundation as a company has already undertaken an educative initiative ‘Satya Bharti School Program’ which aims to provide free quality education to rural underprivileged children. In addition to it, on August 18, 2014 the company also decided to spend Rs. 100 crores for ‘Swachh India’ initiative.

[highlight] The programme covers rural Ludhiana and the aim is to provide every rural house there a toilet and to build a separate toilet for girls in government schools. [/highlight]
According to the estimates done by the company in early 2014 based on the data available at that time, for the first phase of ‘Swachh India’ moment, it was expected that around 30-35 thousands toilets need to be built in rural Ludhiana. Here’s what has been achieved so far:

campaign-impact_banega swachh india

Top 5 Highlights of the Bharti Foundation’s Campaign are:
  • Bharti Foundation’s ‘Satya Bharti Abhiyan,’ provides toilets to every household without making any discrimination based on social or economic status.
  • The abhiyan also provides fully functional toilets and does not charge the beneficiary household or government for the cost of the toilets.
  • The campaign has healthy processes for implementation thereby garnering community participation and transparency.
  • The campaign lays emphasis on behavioural change by promoting usage and maintenance of toilets by households. This is done through information, education and communication activities.
  • School children are used as agents of change to inculcate and promote good practices of sanitation and hygiene. With this, more than 3000 toilets have been constructed so far.
1 Comment

1 Comment

  1. Sanghamitra Malik

    October 3, 2016 at 9:48 am

    I congratulate anyone who is helping/funding to make clean and functioning toilets for our vast population.It is the right of a citizen to have clean functional toilets for answering nature’s calls. However, it is very important to periodically inspect these toilets and see if they are being used for the purpose that they were made, if they are kept clean and presentable and there is running water to use. Who is keeping an eye on this? It is indeed important to periodically check that the people for whom a toilet/toilets have been made are using it for that purpose and no luggage or boxes and cartons are stacked up in the bathrooms. I had the privilege to hear an electrifying speech by Sri Bezwada Wilson, a winner of this year’Ramon Magsaysay Award.I firmly believe that a major step has to be taken to replace manual scavenging by mechanised scavenging. No human being more so women should be compelled to carry human excreta on their heads and this practice must be stopped forthwith.The least we can do as a civilised nation is to completely do away with this practice and introduce more dignified methods. This has to happen very fast and I as an individual are with you. We have to treat human beings well and give them the respect and dignity they deserve. Swachchta is not just sweeping of roads. No disrespect to Safai Karmacharis, please.

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