NDTV-Dettol Banega Swasth Swachh India NDTV-Dettol Banega Swasth Swachh India
  • Home/
  • Features/
  • Reduce, Reuse And Retune: That’s The Motto Of Montry Manuel, A Musician Spreading The Message Of Cleanliness Through Music


Reduce, Reuse And Retune: That’s The Motto Of Montry Manuel, A Musician Spreading The Message Of Cleanliness Through Music

Montry Manuel’s musical performance at Goa’s Miramar beach using recycled products marked 100 days of the Tera Mera Beach campaign, aimed at educating people on keeping beaches clean

  • Montry Manuel picks up garbage and crafts a musical instrument out of it
  • His mantra of life is to reduce, reuse and retune
  • He believes music is the best way to spread the message of cleanliness

New Delhi: Montry Manuel, a Cochin-based percussionist’s mantra of life to ‘reduce, reuse and retune’ is on the lines of the Swachh Bharat Mission. He contributes towards a clean India by picking up garbage and giving it a new lease of life, as a musical instrument. He believes that there is no better way to spread the message of cleanliness than through music, and he has done this as part of his collaboration with the 150-days long Tera Mera Beach campaign in Goa. On the evening of March 4, the tourists and visitors taking a stroll on Goa’s sandy and sun-kissed Miramar beach were in for a musical treat as Mr. Manuel used drum sticks to make music out of plastic bottles filled with sand, old paint tins, PVC pipes, soda cans, aluminum sheets, a vacuum cleaner pipe and even polythene bags. His musical performance using instruments made from random waste material marked 100 days of the campaign, which started in mid-November 2017 to create mass awareness among people to keep the beaches clean.

Also Read: Someone’s Waste Is Another’s Music: Dharavi Rocks Creates Magic From Trash

Montry Manuel’s music left visitors clapping, foot-tapping and moving to the rhythmic beats produced on discarded metal jugs (named as Floating Jug by Mr Manuel), PVC pipes and a paint bucket. While they enjoyed the music, they also committed to the cause – not to litter on the beaches and help keep them clean.

Speaking to NDTV about his initiative to create music from recycled products, Mr. Manuel said:

We are the source of garbage and are littering it around. Only when we acknowledge this fact and become responsible, we will be able to reduce it and also reuse it for better purposes, like I am doing my bit by using it to create music. I am delighted that through my music I am able to make the people understand the importance of keeping not the beaches but also the environment clean.


Mr. Manuel has been crafting customised instruments out of waste materials from the past 15 years. “I’ve always been interested in experimenting and creating new sounds, so I started to ideate in creating music from upcycled products,” said Mr Manuel. He launched his work officially in 2009 with the project named Thaalavattam, which means ‘A Circle of Rhythm’, a unique percussion-project that harnesses the universal power of music to inspire people to reduce and reuse.

While performing, he mixes the sound of the instruments created from waste materials with electronic music

As part of this project, Mr. Manuel has created around 40 instruments. While performing, he mixes the sound of these instruments with electronic music. His advice to people who discard trash is: “if we take care of our mother earth, she will always take care of us and our future generations to come.”

Speaking about the Tera Mera Beach campaign, this was launched by Drishti Marin, an agency which provides lifeguard services, with an aim to make people responsible and aware of the necessity to segregate waste and use bins when they visit the beaches. The campaign, supported by Goa Tourism, consist of daily drum circles lead by musicians from Taal Inc., musical performances and community art installations made from bottles, cans, papers, cloth among other things collected by the participants during the clean-up drives at the beaches.

We are delighted to complete a 100 successful days of the Tera Mera Beach campaign to create awareness on beach clean-up and teach people about the importance of waste segregation, said Ravi Shankar, CEO, Drishti Marine.

Also Read: A Swachh Warrior’s A-Z Guide: Follow These 26 Steps To Curb Waste Generation

In 2016, the state government actually reached out to Drishti Marine and asked them to assist with garbage collection along the beaches on a temporary basis to support the efforts of the government. Drishti Marine, entrusted with the job of collecting waste across 40 of Goa’s beaches, has around 330 workers collecting wet waste each day and dry waste once every three days from the 400-odd beach shacks.

Also Read: Goa Shines On International Platforms, Bags Multiple Awards For Its Clean Beaches

From conducting regular cleanliness drives to remove the waste washed ashore the sea bed, discouraging plastic items on beaches to banning glass bottles, Goa have notably taken several measures to ensure garbage-free beaches, and have also managed to grab multiple awards for its clean beaches.

1 Comment

1 Comment

  1. Jitendra Singh

    March 9, 2018 at 11:59 am

    I am into manufacturing of quick composting and odour removal microbes , I would like to connect with you and the people here by mail at alchemistjk at gmail dot com.

Leave a Reply

Your email address will not be published. Required fields are marked *

This website follows the DNPA Code of Ethics

© Copyright NDTV Convergence Limited 2024. All rights reserved.