New Delhi: ‘Bapu believed in achieving cleanliness through community participation,’ with this Prime Minister Narendra Modi started Swachhata Hi Seva initiative, ahead of Gandhi Jayanti. The initiative was officially launched on September 15 by President Ram Nath Kovind in Kanpur. In order to make this a people’s movement, Prime Minister also invited Bollywood actors Anushka Sharma and Anil Kapoor to join in as their presence would help in “inspiring others to be part of the movement.”
The actors took to Twitter to share their happiness at the Prime Minister’s invitation and pledged their support for a Swachh India. Anushka Sharma tweeted, “I am honoured to be a part of #SwachhBharat campaign and will do my best for the noble initiative of #SwachhataHiSeva (2/2)”.
— Anushka Sharma (@AnushkaSharma) September 17, 2017
While Anil Kapoor said, “Thank you PM @narendramodi ji for your invitation to be a part of the noble initiative #SwachhataHiSeva! I am honoured & will do my best!”.
— Anil Kapoor (@AnilKapoor) September 16, 2017
Both the actors also shared a letter from the Prime Minister which read: “In the coming days, we will commemorate Gandhi Jayanti. Bapu strongly believed that ‘swachhata’ is for each one of us to practice. Inspired by the noble thoughts and a faith in the spirit of 125 crore Indians, let us pledge towards cleanliness. Let us ensure that the coming days are about the mantra of ‘Swachhata Hi Seva‘.
The letter further read that cinema is one of the most “effective” medium to bring about a change at a large scale.
Apart from Anushka Sharma and Anil Kapoor, Prime Minister Modi has also invited Malayalam superstar Mohanlal to be part of the ‘Swachhata Hi Seva’ movement.
Swachhata Hi Seva is a special 15-days ongoing cleanliness and sanitation drive which is being held across India with one simple motive – to mark the completion of three-year landmark of the Swachh Bharat Abhiyan efforts so that October 2 can be celebrated as ‘Clean October 2’.