In its fifth season NDTV-Dettol Banega Swachh India will focus on children as agents of change, who can inspire and motivate others to do the needful for a cleaner and healthier India. Children as agents of change will help drive the Swachh Agenda of Sanitation, Wash, Air Pollution, Cleanliness, Health And Hygiene.
Concluding the launch of NDTV-Dettol Banega Swachh India Season 5, campaign ambassador Amitabh Bachchan said that we should all contribute individually towards a Swachh Bharat. When it comes to keeping our surroundings clean, we often shun responsibility by putting the onus on someone else. Changing this attitude, people must become more responsible and take it upon themselves to ensure cleanliness, said Mr Bachhan.
Maharashtra Chief Minister Devendra Fadnavis congratulated the NDTV Dettol Banega Swachh India campaign. Mr Fadnavis said that For the first time in the history of independent India, a people's movement for sanitation has been realised. In the past three years, over 60 lakh families in Maharashtra have been provided with toilets to make both urban and rural Maharashtra open defecation free. The state begun regulation of plastic in the state, banning plastic which is not biodegradable, and treat waste in 100 cities.
Bhagyashree Dengle says everyone has to come together to sustain the social change, as no one stakeholder can ensure change, be it the government or an individual.
"If we look at WHO statistics, inadequate sanitation leads to lot of diseases. Our goal is to provide sanitation, safe water and hygiene. We have seen inadequate sanitation leads to polio, and India has spent a lot of time and effort to eradicate polio. It is extremely important that we focus on adequate sanitation, so that polio does not make a comeback," says Dr. Poonam Khetrapal Singh, Regional Director, WHO, South-East Asia Region.
Afroz Shah says community involvement is a key to success in programmes of cleanliness. Someone has to go to people and talk to them about the importance of cleanliness, so that they can adopt cleanliness measures.
"Each one of us should go back today and think about what needs to be done. We all must take responsibility individually to ensure better sanitation and hygiene for India," says campaign ambassador Amitabh Bachchan.
Students of SDMC school sing a song written and composed by them. The song details how they wash their hands step-by-step to get rid of germs and ensure health and hygiene.
Apoorv Vikram Shah from Sherwood School, Nainital, makes a surprise appearance during the Season 5 launch of NDTV-Dettol Banega Swachh India. Reciting his new poem which talks about how many households in India are still without proper sanitation facilities and asks people to pledge a toilet in every household in India, the youngster once again earned praise from Mr Bachchan.
Season three of the NDTV-Dettol Banega Swachh India focused on utilising the hours committed towards cleanup drives. A Swachh agenda was also taken to improve waste management and drainage system at the iconic Taj Mahal.
Nitin Gadkari, Union Minister of Water Resources and Road Transport, says that Swachh Bharat Abhiyan is very necessary. The Union Minister says that at his Delhi home, a composting machine is installed. Mr Gadkari said that solid waste management can be an industry worth 5 lakh crore and that the Centre is experimenting with using plastic waste in building roads, as that is a cost-effective method of utilising waste. Mr Gadkari also promised that by March 2019, 70 to 80 per cent of river Ganga will be cleaned.
In year two of the NDTV-Dettol Banega Swachh India campaign, pledges to join cleanup drives in India worth 1 crore hours were raised, and a 45-lession hygiene curriculum was distributed in 10,000 schools in India.
"I struggled to maintain 500 trees near Versova beach. We are not conditioned to love the environment, so a lot of people disturb the trees and hamper their growth. Around 50 of them died, because how people treated the trees. Trees are very important to maintain cleanliness of the environment," says Afroz Shah, Environmentalist spearheading the Versova beach cleanup.
"We need to engage all stakeholders, especially children, to come forward and plant trees. Children become change agents post learning positive behaviour in schools and then they motivate parents at home to follow that practice," says Bhagyashri Dengle, Executive Director, Plan India.
''I pledge to plant 100 trees and look after them," says campaign ambassador Amitabh Bachchan.
"Maharahstra has been leading in planting trees in India. The state has planted 5 crore trees already, and plans to plant 13 crore trees in a singular year," says Shweta Shalini, Advisor to Chief Minister Maharashtra.
Afroz Shah, the man behind Versova beach cleanup, Shweta Shalini, Advisor to Chief Minister Maharashtra, Bhagyashri Dengle, Executive Director, Plan India and Ravi Bhatnagar, Director, External Affairs and Partnerships, RB come together for a panel discussion on cleanliness and air pollution.
The NDTV-Dettol Banega Swachh India has successfully spread awareness on the importance of sanitation and hygiene for the past four years. Rs 281 crore has been raised till now to strengthen the movement towards a cleaner and healthier India.
Parameswaran Iyer, Secretary, Ministry of Drinking Water and Sanitation, says that the Swachh Bharat Abhiyan has entered its fifth year. Mr Iyer thanks Mr Bachchan who has been at the forefront of the campaign nationally. The national sanitation coverage has increased from 39 per cent to 83 per cent. More than 350 villages have become ODF and in the Prime Minister's words, the movement has become a Jan Andolan. More than four and a half lakh Swachhagrahis are working towards cleanliness. The progress has been good, but there is more work to be done.
Here is a 360-degree view of how Cooper Hospital in Mumbai has engaged in waste composting.
An exercise in handwashing, to showcase how to wash hands properly and reduce the risk of contracting sanitation related diseases.
Nobel laureate Kailash Satyarthi congratulates NDTV and Amitabh Bachchan for the Banega Swachh India campaign. Mr Satyarthi says that children want cleanliness to be around their households and surroundings, and that they should play leading roles in sanitation campaigns. Mr Satyarthi also says that toilets at home also reduces child abuse and sanitation related diseases.
Shweta Shalini, Advisor to Chief Minister Maharashtra, says that the Swachh movement has transitioned from building toilets to becoming open defecation free. The concept of ODF is being recognised across rural India.
Naina Lal Kidwai, Chair, India Sanitation Coalition, says that the big success has been move from building to use of toilets. In rural India, competition between districts and villages to go open defecation free. 80% villages by and large are truly ODF.
Gaurav Jain of RB says that the sanitation work has been inspirational in the last four years, and that the work needs to be scaled up to cover larger parts of India.
Launching Season 5 of the NDTV-Dettol Banega Swachh India, campaign ambassador Amitabh Bachchan said that he was happy that the campaign has been successful due to popular support in the last four years. Mr Bachchan said said that in the fifth season, we will take one step more and influence at least two people to keep their surroundings clean. We have to make India cleaner by October 2, 2019. Every hour 13 children die in India, merely for not washing their hands properly. Children are India's future, and if we can instill the habit of washing hands in them, we can hope for a cleaner India. Mr Bachchan asks us to join hands together to build a cleaner and healthier India.
Campaign ambassador Amitabh Bachchan has arrived, all set to launch the fifth season of NDTV-Dettol Banega Swachh India.
Here is a 360-degree view of Mumbai's Cooper General Hospital, the venue for the launch of NDTV-Dettol Banega Swachh India Season 5.
The setting for the launch at Mumbai's Cooper General Hospital sets a good example of what waste segregation and composting can achieve.
Stage being set up for the launch of NDTV-Dettol Banega Swachh India Season 5.
Cleanliness begins at home and if each one of us decide to keep our surroundings clean, the country would be a cleaner place. At the launch of NDTV-Dettol Banega Swachh India's fourth season, the theme chosen was #Mere10Guz, which encouraged people to keep their immediate 10 yards clean, thus contributing to a cleaner India.
Season 4 of NDTV-Dettol Banega Swachh India saw NDTV winning Media for Sanitation Award at the Indian Sanitation Coalition-FICCI Awards 2017, for its sustained campaign for better sanitation and hygiene.
Season 4 of NDTV-Dettol Banega Swachh India saw NDTV winning Media for Sanitation Award at the Indian Sanitation Coalition-FICCI Awards 2017, for its sustained campaign for better sanitation and hygiene.
Individual responsibility towards cleanliness. That was the motto chosen for the third season of NDTV-Dettol Banega Swachh India. The third season saw a Maha Cleanathon arranged by the NDTV-Dettol Banega Swachh India campaign, in partnership with the Maharashtra government. Maharashtra Chief Minister Devendra Fadnavis, along with campaign ambassador Amitabh Bachchan took part in cleaning activities across Mumbai , with both picking up brooms to clean the JJ Hospital complex in Mumbai.
India's biggest Swachh Campaign made a comeback in 2015 with the launch of NDTV-Dettol Banega Swachh Season Two. At the launch of the second season, campaign ambassador Amitabh Bachchan spent some time with school children and took a sanitation class 'Swachhta Ki Pathshala' with them. The second season focused on implementing behavioural change among people. A 45-lesson hygiene curriculum and teacher-training module was created by the Banega Swachh India team and distributed in 10,000 schools across India. The 12-hour cleanathon was attended by campaign ambassador Amitabh Bachchan and celebs like Jaya Bachchan, Parineeti Chopra and Dia Mirza, who came together to assert the importance of sanitation.
The first year of the campaign saw several activities conducted, encouraging the adoption of safe sanitation and hygiene. The Swachhata Express was flagged off by Kiran Bedi, in an effort to raise awareness on sanitation and hygiene. The Express traveled to 8 states over a period of 75 days to spread awareness on sanitation. NDTV and Dettol also came together during Season One to organise hand washing activities in several states. For the first time, a 12-hour telethon was held to popularise awareness on sanitation, and resulted in Rs 281 crore being raised.
The NDTV-Dettol Banega Swachh India campaign was launched in September 2014. The campaign was launched by RB (formerly known as Reckitt Benckiser), in association with NDTV to address the growing concern of sanitation and hygiene in India. Campaign ambassador Amitabh Bachchan was present at the launch and RB India committed to spend a sum of Rs 100 crore towards the campaign for the next five years.
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Rajkumar
Hello sir am join