New Delhi: The month of September is marked as Rashtriya POSHAN Maah (Prime Minister’s Overarching Scheme for Holistic Nutrition), also known as the National Nutrition Mission, with the objective of reducing undernutrition levels among children below six years of age, pregnant women, and lactating mothers. The POSHAN Abhiyan enters its sixth year after the programme was launched by Prime Minister Narendra Modi in March 2018. Here is how various parts of India kicked off the celebration of Nutrition Month.
The children and workers of several Anganwadi centres in West Bengal’s Kameng district took a pledge to the well-being of mothers and children by focusing on adding nutrients to the diet. The District Commissioner of Kameng shared pictures of the event, which also included a display of locally available nutritious vegetables and fruits.
Celebrating #PoshanMaah in West Kameng District! Poshan Pledge echoes throughout the various Anganwadi Centers of the district. #NutritionForAll #HealthyIndia #PoshanPledge #WestKamengPoshanCelebration pic.twitter.com/TDuzm8o2Hn
— DC WEST KAMENG (@DBomdila) September 3, 2023
The Ministry of Rural Development shared images of the celebration of POSHAN Maah by various Self Help Groups (SHGs). Along with food and nutrition, the members of SHG laid emphasis on water, sanitation, and hygiene (WASH).
Adequate attention to #Food, #nutrition, #health & #WASH #FNHW components by #SHGs in #PoshanMaah this September will help strengthen the vision of reducing illness amongst rural communities. 1/2 pic.twitter.com/oZiqdvsYBt
— DAY-NRLM (Aajeevika) (@DAY_NRLM) September 3, 2023
The Self Help Group members under DAY-NRLM are raising awareness about nutrition and health in their communities to achieve the goals of Suposhit Bharat, Sakshar Bharat, Sashakt Bharat.
— Ministry of Rural Development, Government of India (@MoRD_GoI) August 29, 2023
The Women and Child Development Department of Gujarat is spreading the message of focusing on ‘nutrition for good health’ through the social media platform, WhatsApp.
‘મહા સ્ટેટ્સ કેમ્પેઈન’માં જોડાઈએ પોષણ માહનો સંદેશ જન-જન સુધી પહોંચાડીએ..
સુપોષિત ગુજરાતના સંકલ્પને ચરિતાર્થ કરવા મહિલા અને બાળ વિકાસ વિભાગ દ્વારા વિવિધ યોજનાઓના પ્રચાર પ્રસાર અર્થે વોટ્સએપના માધ્યમથી પોષણ વિષયક સંદેશાઓ પહોંચાડવાનો નવતર અભિગમ.#PoshanMaah pic.twitter.com/IXipL4ejwB
— Gujarat Information (@InfoGujarat) September 2, 2023
The Directorate of Women and Child Development, Government of Madhya Pradesh, shared the beginning of the celebrations of the month-long POSHAN Maah. A rally was carried out by several women and children who raised slogans on the importance of breastfeeding, food, and nutrition.
— Directorate of Women & Child Development, MP (@dwcdmp) September 3, 2023
Assam also launched ‘Rashtriya Poshan Maah’ at the Golaghat district. The event witnessed the presence of Principal Secretary, Women and Child Development Department Shri Mukesh Chandra Sahu, Director Shri Bibash Chandra Modi, Golaghat District Commissioner and other dignitaries.
Had the pleasure to launch 'Rastriya Poshan Maah'-celebrated all over the country-at Golaghat Dist today. Guided by HCM Dr. @himantabiswa, our Government is making all-out effort to make this campaign a success in Assam.
— Ajanta Neog (@AjantaNeog) September 1, 2023
Women of Gujarat convey the message of breastfeeding, food, and nutrition for the well-being of a mother and child through various designs of Henna.
— Gujarat Information (@InfoGujarat) September 2, 2023
The Child Development Project Officer started the inaugural programme of POSHAN Maah at various AWCs including the Taisuru village in the Sanku Tehsil of Kargil District, Ladakh. Special emphasis was laid on breastfeeding and complementary feeding.
Child Development Project Officer, Taisuru started inaugural programme of #PoshanMaah2023 at various AWCs, Taisuru and the theme was Breastfeeding and Complimentary Feeding.#sahiposhandeshroshan #poshanmaah @MinistryWCD @LadakhSecretary @dc_Kgl @DIPR_Kargil @airnewskargil pic.twitter.com/M6gJEV7h3L
— ICDS-Kargil (@Icdskargil) September 1, 2023
Uttar Pradesh Chief Minister, Yogi Adityanath, inaugurated the Nutrition month with Annaprashan and Godbharai ceremony and distributed the Anganwadi resource kit at 100 centres.
दिनाँक 02.09.2023 को मा. मुख्यमंत्री जी, उत्तर प्रदेश के कर कमलों से पोषण माह का शुभारंभ, अन्नप्राशन एवं गोदभराई संस्कार तथा 100 केंद्रों पर आंगनवाड़ी संसाधन किट वितरण किया गया ????….#poshanchunotejbano#SAMbhav#PoshanMaah pic.twitter.com/wqVlX0NJsy
— ICDS Gorakhpur (@GorakhpurPoshan) September 4, 2023
NDTV – Dettol have been working towards a clean and healthy India since 2014 via the Banega Swachh India initiative, which is helmed by Campaign Ambassador Amitabh Bachchan. The campaign aims to highlight the inter-dependency of humans and the environment, and of humans on one another with the focus on One Health, One Planet, One Future – Leaving No One Behind. It stresses on the need to take care of, and consider, everyone’s health in India – especially vulnerable communities – theLGBTQ population,indigenous people, India’s different tribes, ethnic and linguistic minorities, people with disabilities, migrants, geographically remote populations, gender and sexual minorities. In wake of the currentCOVID-19 pandemic, the need for WASH (Water,SanitationandHygiene) is reaffirmed as handwashing is one of the ways to prevent Coronavirus infection and other diseases. The campaign will continue to raise awareness on the same along with focussing on the importance of nutrition and healthcare for women and children, fightmalnutrition, mental wellbeing, self care, science and health,adolescent health & gender awareness. Along with the health of people, the campaign has realised the need to also take care of the health of the eco-system. Our environment is fragile due to human activity, which is not only over-exploiting available resources, but also generating immense pollution as a result of using and extracting those resources. The imbalance has also led to immense biodiversity loss that has caused one of the biggest threats to human survival – climate change. It has now been described as a “code red for humanity.” The campaign will continue to cover issues likeair pollution,waste management,plastic ban,manual scavengingand sanitation workers andmenstrual hygiene. Banega Swasth India will also be taking forward the dream of Swasth Bharat, the campaign feels that only a Swachh or clean India wheretoiletsare used andopen defecation free (ODF)status achieved as part of the Swachh Bharat Abhiyan launched byPrime Minister Narendra Modiin 2014, can eradicate diseases like diahorrea and the country can become a Swasth or healthy India.