Mumbai: Actor Parineeti Chopra has decided to clean up the beaches in Mumbai post-Ganesh Chaturthi celebrations. Stressing on the need of celebrating the festival without harming the environment, she said, “I wish you all a very very happy Ganeshotsav and hope that Ganpati Bappa bestows us with wisdom and prosperity. As we celebrate this beautiful auspicious festival, we tend to forget what happens after the festivities are over.”
Every year during ‘Ganpati Visarjan’, we leave behind immense litter on our beaches that unfortunately ends up in the water. This not only pollutes the sea but also causes a lot of damage that can cause mass deaths of our marine animals. As we celebrate this festival with full vigour we must also take the responsibility to clean up with the same energy and protect both our marine life as well as our own home planet
Looking forward to seeing you all! Kindly join me to clean the beach post the #GanpatiVisarjan on 10th September, at Juhu beach from 7 am onwards.
Your participation will mean the world to me.#CleanAThon @fadnavis_amruta @Asifbhamlaa #DivyajFoundation #BhamlaFoundation pic.twitter.com/Vf8A2omQxA
— Parineeti Chopra (@ParineetiChopra) September 4, 2022
The Ganesha idols are generally made up of clay, Plaster of Paris (POP), plastic, and cement. Toxic paints and flowers are also used in decorating the statues. And when ‘visarjan’ takes place, the idols along with these toxic materials get seeped into water that live on for decades in water bodies, leaving an indelible impact on the ecosystem.
Parineeti has joined hands with Divjay foundation and the Bhamla foundation for this cause.
On the 10th of September 2022 join me to clean up our beaches and make them debris free. I am sure that would make Bappa really happy. So, let us make Cleanotsav 2022 a grand success
(This story has not been edited by NDTV staff and is published from a syndicated feed.)
NDTV – Dettol have been working towards a clean and healthy India since 2014 via the Banega Swachh India initiative, which is helmed by Campaign Ambassador Amitabh Bachchan. The campaign aims to highlight the inter-dependency of humans and the environment, and of humans on one another with the focus on One Health, One Planet, One Future – Leaving No One Behind. It stresses on the need to take care of, and consider, everyone’s health in India – especially vulnerable communities – the LGBTQ population, indigenous people, India’s different tribes, ethnic and linguistic minorities, people with disabilities, migrants, geographically remote populations, gender and sexual minorities. In wake of the current COVID-19 pandemic, the need for WASH (Water, Sanitation and Hygiene) is reaffirmed as handwashing is one of the ways to prevent Coronavirus infection and other diseases. The campaign will continue to raise awareness on the same along with focussing on the importance of nutrition and healthcare for women and children, fight malnutrition, mental wellbeing, self care, science and health, adolescent health & gender awareness. Along with the health of people, the campaign has realised the need to also take care of the health of the eco-system. Our environment is fragile due to human activity, which is not only over-exploiting available resources, but also generating immense pollution as a result of using and extracting those resources. The imbalance has also led to immense biodiversity loss that has caused one of the biggest threats to human survival – climate change. It has now been described as a “code red for humanity.” The campaign will continue to cover issues like air pollution, waste management, plastic ban, manual scavenging and sanitation workers and menstrual hygiene. Banega Swasth India will also be taking forward the dream of Swasth Bharat, the campaign feels that only a Swachh or clean India where toilets are used and open defecation free (ODF) status achieved as part of the Swachh Bharat Abhiyan launched by Prime Minister Narendra Modi in 2014, can eradicate diseases like diahorrea and the country can become a Swasth or healthy India.