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‘Indian Swachhata League’ Begins; Youth Rally For Clean And Garbage-Free India

‘India Swachhata League’ is a Swachh Bharat Mission-Urban initiative to galvanise action around ‘swachhata’ (cleanliness)

'Indian Swachhata League' Begins; Youth Rally For Clean And Garbage-Free India
'Indian Swachhata League' is an inter-city competition foused on ensuring cleanliness and making the country free of garbage

New Delhi: ‘Indian Swachhata League’, an inter-city competition with the spirit of cleanliness and resolve towards ensuring garbage-free beaches, hills and tourist places in the country, started on Saturday (September 17), a statement said. ‘India Swachhata League’ started with ‘Swachh Amrit Mahotsav’, a fortnight of activities from September 17 to October 2 to galvanise action around ‘swachhata’ (cleanliness), it said. The activities are being organised by the Union Housing and Urban Affairs Ministry.

According to the statement, the day began with whole-hearted participation and presence of highly motivated youth teams rallying for garbage-free cities.

Teams of Puri Saviours, Aizwal Clean Avengers, Gazab Ghaziabad, Swachhata Warriors, Swachh Vishakha Warriors, Bemisal Bhopal, Swachhata Warriors Jhansi represented their cities in cleanliness and displayed the passion to achieve the vision of garbage-free cities, it said.

According to the ministry, cricketer Kuldeep Sen, veteran actor Jeetendra and film stars Rahul Dev, Mugdha Godse, plogger Ripu Daman Bevli joined the movement supporting their city teams.

Trap shooter R Prithviraj Tondaiman, the ambassador of Trichy Rockers, led from the front to keep his city clean, it said.

“Indian Swachhata League begins with young India rallying for garbage free cities! More than 1,850+ youth-led city teams begin #SevaDiwas with the spirit of swachhata & resolve towards ensuring garbage free beaches, hills, & tourist places,” ‘Swachh Bharat Urban’ tweeted.

The official Twitter handle of ‘Swachh Bharat Urban’ posted pictures of various activities under ‘Indian Swachhata League’.

“Mass beach cleaning! India’s finance capital, #Mumbai, makes a priceless contribution towards swachhata. 4,000+ young volunteers clean 49 beaches covering 8 prominent locations and 50+ kms long stretch of beachy sand. Kudos!,” it tweeted with pictures of cleanliness activities.

The ministry said the best teams of this youth-led competition will be chosen by an independent process involving jury members of national repute.

The evaluation will be on the basis of scale of participation, uniqueness of the activity and impact of cleanliness initiatives. It is expected that the mission will trigger participation of youths by indulging in action for sanitation, waste management and cleanliness, it said.

(This story has not been edited by NDTV staff and is published from a syndicated feed.)

NDTV – Dettol have been working towards a clean and healthy India since 2014 via the Banega Swachh India initiative, which is helmed by Campaign Ambassador Amitabh Bachchan. The campaign aims to highlight the inter-dependency of humans and the environment, and of humans on one another with the focus on One Health, One Planet, One Future – Leaving No One Behind. It stresses on the need to take care of, and consider, everyone’s health in India – especially vulnerable communities – the LGBTQ population, indigenous people, India’s different tribes, ethnic and linguistic minorities, people with disabilities, migrants, geographically remote populations, gender and sexual minorities. In wake of the current COVID-19 pandemic, the need for WASH (Water, Sanitation and Hygiene) is reaffirmed as handwashing is one of the ways to prevent Coronavirus infection and other diseases. The campaign will continue to raise awareness on the same along with focussing on the importance of nutrition and healthcare for women and children, fight malnutrition, mental wellbeing, self care, science and health, adolescent health & gender awareness. Along with the health of people, the campaign has realised the need to also take care of the health of the eco-system. Our environment is fragile due to human activity, which is not only over-exploiting available resources, but also generating immense pollution as a result of using and extracting those resources. The imbalance has also led to immense biodiversity loss that has caused one of the biggest threats to human survival – climate change. It has now been described as a “code red for humanity.” The campaign will continue to cover issues like air pollution, waste management, plastic ban, manual scavenging and sanitation workers and menstrual hygiene. Banega Swasth India will also be taking forward the dream of Swasth Bharat, the campaign feels that only a Swachh or clean India where toilets are used and open defecation free (ODF) status achieved as part of the Swachh Bharat Abhiyan launched by Prime Minister Narendra Modi in 2014, can eradicate diseases like diahorrea and the country can become a Swasth or healthy India.

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