New Delhi: The central government kick-started the ‘Poshan Maah’ or Nutrition Month with Prime Minister Narendra Modi urging people to support the government’s holistic nutrition campaign on Sunday. Describing the ‘poshan maah’, to be observed throughout the month of September, as a commendable initiative to ensure a healthier future for women and children, he requested people from all walks of life to support the exceptional endeavour.
#PoshanMaah2019 is a commendable initiative to ensure a healthier future for our Nari Shakti and Yuva Shakti. I urge people from all walks of life to support this exceptional endeavour. @MinistryWCD https://t.co/wnT9e2h1B6
— Narendra Modi (@narendramodi) September 1, 2019
In his latest ‘Mann ki Baat’ radio address, PM Modi had noted that due to lack of awareness, both poor and affluent families are affected by malnutrition. The Prime Minister’s Overreaching Scheme for Holistic Nourishment – POSHAN Abhiyaan aims to address malnutrition with a targeted approach by 2022.
PM was also joined by several political leaders who took his message further on social media. The Poshan Abhiyan, directly led by the Union Minister for Women & Child Development Smriti Irani explained the focus of the campaign,
#PoshanMaah2019 will specially focus on spreading awareness and importance of 5 components which are critical for a healthy life
#PoshanMaah2019 will specially focus on spreading awareness & importance of 5 components which are critical for a healthy life. ‘POSHAN Ke Paanch Sutra’ are key factors aimed at bringing behavioural change among children, adolescents & adults. pic.twitter.com/xeD625aOEi
— Smriti Z Irani (@smritiirani) September 1, 2019
Home Minister Amit Shah called for the Poshan Abhiyan to become a ‘jan abhiyan’ (People’s campaign) as he launched the campaign in Gujarat’s Silvassa.
Let’s build a healthier India, he tweeted.
Launched #PoshanMaah2019 from Silvassa. Poshan Maah is a social movement initiated by PM Modi’s govt to spread awareness among citizens about the curse of malnutrition.
We’ll be able to win over it only when this Abhiyan becomes a Jan-Abhiyan. Come lets build a healthier India. pic.twitter.com/tLyapt5yVa
— Amit Shah (@AmitShah) September 1, 2019
Let us unite to fight malnutrition in which every person, institution and representative is expected #PoshanMaah2019 Contribute to create a new India free of malnutrition by joining the campaign, tweeted the Union Minister of Human Resource Development, Ramesh Pokhriyal Nishank.
Also Read: National Nutrition Week: Five Things To Know
प्रधानमंत्री @NarendraModi जी द्वारा 'कुपोषण मुक्त भारत' का आह्वान एक जनांदोलन और एक अनूठी पहल है।
आइए कुपोषण से लड़ने के लिए एकजुट हों जिसमें
हर व्यक्ति, संस्थान और प्रतिनिधि से यह आशा है कि सभी #PoshanMaah2019 अभियान से जुड़कर कुपोषण मुक्त एक नया भारत बनाने में योगदान करें। https://t.co/xI6KSAky3N
— Dr. Ramesh Pokhriyal Nishank (@DrRPNishank) September 1, 2019
I call on each & everyone to join the Jan Andolan of 'Poshan Abhiyan' started by @narendramodi Ji through which we shall all fight the menace of malnutrition. The 5 sutras under this are: first 1000 days of a child, diarrhoea prevention, Anemia eradication & WASH#PoshanMaah2019 pic.twitter.com/5s1ycZjPIa
— G Kishan Reddy (@kishanreddybjp) September 1, 2019
#PoshanMaah2019, is a commendable effort started by the Ministry of Women and Child Development. This effort reflects the priorities that the government has set for the creation of a new India. Come, with the help of all of us, make India malnutrition free and establish the priority of nutrition, said the Union Minister of Ministry of Skill Development and Entrepreneurship, Mahendranath Pandey.
#PoshanMaah2019, महिला एवं बाल विकास मंत्रालय द्वारा आरम्भ किया गया एक सराहनीय प्रयास है. यह प्रयास उन प्राथमिकताओं को दर्शाता है जो सरकार ने नए भारत के निर्माण के लिए निर्धारित की हैं। आइये, हम सभी के सहयोग से भारत को कुपोषण मुक्त बनाएं एवं पोषण की प्राथमिकता को स्थापित करें. pic.twitter.com/QlM5zlqfQS
— Dr. Mahendra Nath Pandey (@DrMNPandeyMP) September 1, 2019
Today, under the ‘Child Suraksha Utsav’, health tests of some healthy, malnourished children and women were collectively conducted, along with community activities like Godabhrai and Annaprashan were organized and nutrition packets were distributed to the adolescent girls. #PoshanMaah2019, shared the Uttar Pradesh Chief Minister Yogi Adityanath,
आज 'बाल सुपोषण उत्सव' के अंतर्गत सामूहिक रूप से कतिपय स्वस्थ, कुपोषित बच्चों और महिलाओं का स्वास्थ्य परीक्षण करवाया गया, इसके साथ ही गोदभराई एवं अन्नप्राशन जैसी सामुदायिक गतिविधियां भी आयोजित की गयीं तथा किशोरी बालिकाओं को पोषण पोटली का वितरण किया गया।
— Yogi Adityanath (@myogiadityanath) September 1, 2019
‘‘सही पोषण-देश रोशन’’
पच्छाद के सराहां से ‘‘पोषण अभियान’’ की शुरुआत की। साथ ही आशा कार्यकर्ताओं को योजना के अंतर्गत मोबाइल फोन वितरित किए।
— Jairam Thakur (@jairamthakurbjp) September 1, 2019
Let us all join hands with Hon’ble PM Shri @narendramodi Ji on #PoshanAbhiyan and #PoshanMaah2019 to spread awareness and sensitize people for fighting menace of #malnutrition in the country. pic.twitter.com/Ugk6btAzn6
— Pema Khandu པདྨ་མཁའ་འགྲོ་། (@PemaKhanduBJP) September 1, 2019
#RastriyaPoshanMaah2019 launched today in Manipur, to be observed throughout this National Nutrition Month which is aimed at spreading awareness and sensitising citizens to join hands with Govt. in fighting the menace of malnutrition under Hon'ble PM @narendramodi ji's vision. pic.twitter.com/hTU64deyAq
— N.Biren Singh (@NBirenSingh) September 1, 2019
About Poshan Month:
September is being observed as the Poshan Month across the country, led by the Ministry of Women and Child Development minister Smriti Irani. As part of the Poshan Month, the government will be organising a wide range of activities focussing on five aspects of nutrition – first 1,000 days in the life of a child, fight against anaemia and diarrhea, personal hygiene and knowledge of what is nutritious. Last year, 23 lakhs activities across the country were recorded during the Poshan Month through which approximately 27 crore people were reached out, according to the Ministry of Women and Child Development.