New Delhi: Promoting the nationwide cleanliness campaign Swachh Bharat Abhiyan (Clean India mission) and urging people to make use of dustbins, actor Kangana Ranaut shared a video on her social media. In her video, Kangana Ranaut highlighted how good she feels to see people keeping their surroundings clean and urged others to follow the practice. Throughout her 45 seconds long video, Kangana stressed on the importance of cleanliness and hygiene and how swachh (clean) and swasth (healthy) India can make the country one of the best nations. In her monologue, Kangana says,
It feels good when people look around for a dustbin to throw waste. It feels good when people bend down and make an effort to pick up the trash. It feels good when people stop each other from littering and polluting their surroundings. It feels good when we vow to keep our country clean.
Motivating others to keep their environment spick and span, Kangana signed off by saying,
Instead of throwing garbage on the road, try using a dustbin, it feels good. After all, India will become a superpower only when it is clean and healthy.
Watch Kangana Ranaut’s Message For Swachh Bharat Abhiyan
Kangana Ranaut’s Call For Swachh Bharat Abhiyan
In the second year of Swachh Bharat Abhiyan in 2016, a public service announcement (PSA) featuring Kangana Ranaut as the goddess Lakshmi was released by a YouTube channel ‘Aur Dikhao’ to put out the message of ‘cleanliness is next to godliness’. Audiences witnessed Kangana Ranaut in a goddess Lakshmi avatar abandoning worshippers who dared to litter in her presence. The video showed the correlation between cleanliness and presence of Lakshmi, the goddess of wealth and prosperity.
The video ends with megastar Amitabh Bachchan lending his voice and driving home the point how people forget that health and prosperity cannot go hand in hand with dirty environment.
The surprising thing is that on one side we worship the goddess Lakshmi, on the other side we discard waste openly. Next time, think before throwing garbage, don’t let goddess Lakshmi go away, says Amitabh Bachchan in the video that was aptly titled ‘Don’t let her go’.
NDTV – Dettol Banega Swachh India campaign lends support to the Government of India’s Swachh Bharat Mission (SBM). Helmed by Campaign Ambassador Amitabh Bachchan, the campaign aims to spread awareness about hygiene and sanitation, the importance of building toilets and making India open defecation free (ODF) by October 2019, a target set by Prime Minister Narendra Modi, when he launched Swachh Bharat Abhiyan in 2014. Over the years, the campaign has widened its scope to cover issues like air pollution, waste management, plastic ban, manual scavenging and menstrual hygiene. The campaign has also focused extensively on marine pollution, clean Ganga Project and rejuvenation of Yamuna, two of India’s major river bodies.